South Africa2011
Tsotsikaans
A radio spot for Channel O that leaned into street culture, exploring the structure of township slang — Tsotsitaal, or Tsotsikaans. The first Zulu radio ad to win at the Loeries, and a Gold at the Pendoring Awards.
- Client
- M-Net Channel O
- Agency
- Ogilvy Johannesburg
- Market
- South Africa
Awards
- THELOERIES
Winner
Loeries 2011
- PENDORING
Gold
Pendoring 2011
Radio · Spot 1
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